Allura Hairdressing Boutique Last updated: 3 August 2026
Allura Hairdressing Boutique (“Allura,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website (www.allurahair.com.au), book an appointment, purchase products, or otherwise interact with us at our Berwick or Mornington salons.
This policy is intended to comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
By using our website or our services, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We may collect the following types of personal information:
Information you give us directly:
- Name, email address, phone number, and postal address
- Billing and delivery details for online product orders
- Appointment booking details (preferred stylist, service, date/time)
- Payment information (processed by our payment and Afterpay providers — we do not store full card details ourselves)
- Enquiries or messages sent via our contact form or email (e.g. recruitment enquiries)
- Feedback, reviews, or testimonials you choose to share with us
Information collected during your salon visit:
- Hair and scalp consultation notes (e.g. colour formulas, treatment history, trichology or scalp health notes) kept to provide consistent, personalised service
- Where relevant to a service (for example, patch testing or health/allergy information relevant to colour or chemical treatments), we may collect limited health-related information. This is treated as sensitive information under the Privacy Act and is only collected with your consent and used solely to deliver your service safely.
Information collected automatically:
- IP address, browser type, device information, and pages visited
- Cookies and similar tracking technologies (see Section 5)
- Analytics data via Google Tag Manager and website traffic tools
- Interaction data via the Meta (Facebook) pixel, used for advertising and analytics purposes
Information from third parties:
- Booking details from our online booking platform provider
- Transaction and fraud-prevention information from our payment processors (including Afterpay, where used)
2. How We Use Your Information
We use personal information to:
- Book, manage, and remind you of salon appointments
- Provide hairdressing, colour, treatment, and trichology services safely and effectively
- Process and deliver product orders placed through our online shop, including click-and-collect orders
- Process payments, including instalment payments via Afterpay
- Respond to enquiries, including job applications sent to info@allurahair.com.au
- Send appointment confirmations, reminders, and service-related communications
- Send marketing communications, promotions, and offers (such as gift vouchers or special packages), where you have consented or as otherwise permitted by law
- Improve our website, services, and customer experience
- Understand website usage through analytics and advertising tools
- Comply with legal, accounting, and regulatory obligations
- Enforce our booking and cancellation policy, including processing cancellation fees where applicable
We do not use sensitive information (such as health or allergy details) for marketing purposes.
3. Disclosure of Information
We may share personal information with:
- Service providers who help us operate our business, such as our website host, online booking platform, email/SMS reminder services, and IT providers
- Payment processors, including Afterpay, for processing transactions
- Delivery/logistics providers, where products are shipped rather than collected in-store
- Analytics and advertising platforms, including Google (Tag Manager/Analytics) and Meta (Facebook Pixel), to help us understand website performance and deliver relevant advertising
- Professional advisers (e.g. accountants, lawyers) where necessary
- Regulatory or law enforcement bodies, where required by law
We do not sell your personal information to third parties.
Some of the third-party service providers listed above may store or process data on servers located outside Australia. Where this occurs, we take reasonable steps to ensure your information continues to be handled in line with the Australian Privacy Principles.
4. Online Bookings and Payments
When you book an appointment online, your details are passed to our booking system provider to schedule and manage your appointment. When you make a purchase or pay a deposit, payment details are handled directly by our payment processor or Afterpay in accordance with their own privacy policies. We recommend reviewing the privacy policy of any third-party payment provider you use.
5. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to:
- Enable core website and shopping cart functionality
- Remember your preferences
- Analyse website traffic and usage (via tools such as Google Tag Manager/Analytics)
- Support advertising and retargeting (via the Meta/Facebook Pixel)
You can control or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website, including the online shop and booking features.
6. Marketing Communications
If you have provided your email address or phone number and consented to receive marketing (for example, when claiming a first-time guest voucher or joining our mailing list), we may send you promotions, special offers, and salon updates. You can opt out at any time by:
- Clicking “unsubscribe” in any marketing email
- Contacting us directly at info@allurahair.com.au
7. Data Security
We take reasonable steps to protect the personal information we hold from misuse, interference, loss, unauthorised access, modification, or disclosure. This includes secure storage systems and restricting access to personal information to staff who need it to perform their roles. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
8. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes described in this policy, including ongoing service history (e.g. colour formulas) to provide consistent care, or as required by law (such as tax and business record-keeping obligations).
9. Access and Correction
Under the Australian Privacy Principles, you have the right to:
- Request access to the personal information we hold about you
- Request correction of any inaccurate or outdated information
- Ask us to delete your personal information, subject to legal or legitimate business record-keeping requirements
To make a request, contact us using the details in Section 11. We may need to verify your identity before processing your request.
10. Children’s Privacy
Our services and website are not directed at children under 16 without parental or guardian involvement. We do not knowingly collect personal information from children without appropriate consent.
11. Contact Us and Complaints
If you have questions about this Privacy Policy, wish to access or correct your information, or would like to make a complaint about how we’ve handled your personal information, please contact us:
Allura Hairdressing Boutique Email: info@allurahair.com.au Phone: (03) 9707 0864
Berwick Salon: 3/11 Gloucester Ave, Berwick VIC 3806, Australia Mornington Salon: 1/176 Main Street, Mornington VIC 3931, Australia
We will investigate any complaint and respond within a reasonable timeframe. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC):
Website: www.oaic.gov.au Phone: 1300 363 992
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The updated version will be posted on this page with a revised “Last updated” date. We encourage you to review this page periodically.